Research Paper for Computer Game Addicted free essay sample

From the time computer games made their way into family homes, parents have wondered if violent video games may negatively affect children and teenagers. Today, parents still worry about the effects of violent computer games and of course it also remains a popular topic for the media. However, with a growing number of children and teens spending excessive time playing computer games, perhaps parents should be more worried about teenagers addicted to computer games than the effects of violent video games. An examination of the literature reveals that those who study video game addiction sometimes disagree on the proportion of children and teenagers addicted to computer games. However, the majority of studies suggest that approximately 5 to 10% of youth who play computer games become addicted. Compared to other psychological difficulties (such as depression and anxiety), teenage computer game addiction is obviously a relatively new problem faced by families. As such, parents may lack accurate and/or helpful information on the signs of computer game addiction, the risk factors for video game addiction, and strategies for helping teenagers addicted to computer games after the problem develops. We will write a custom essay sample on Research Paper for Computer Game Addicted or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page As more therapists work with teenagers addicted to computer games and more researchers study the problem, they are becoming better at detecting the signs of addiction, testing for video game addiction, and offering help to parents with teenagers addicted to computer games. Still, there is much confusion about exactly what computer game addiction is and how parents can help a teenager who seems far more interested in playing in a virtual world than living in the real world. Teenagers Addicted To Computer Games Advice for Parents 1. For now, computer game addiction is not an official psychological disorder. The possibility of including computer game addiction in future editions of the Diagnostic and Statistical Manual of Mental Disorders is being debated, but currently it just a way to describe someone whose life appears to be negatively impacted by excessive gaming and is not a recognized addiction. . Common sense suggests that the more a teen plays computer games, the more likely his play has crossed over into the unhealthy levels of play category. However, because computer game addiction is not an official diagnosis there is no set number of hours per day signifying an addiction. Therefore, in addition to measuring the average number of hours he/she plays per day, it is perhaps more important to examine how computer gaming is interfering with a teens social relationships, school performance, mood, and development of interpersonal skills. . Parents who are worried that their teenager is spending too much time playing computer games and neglecting other activities should not assume that their child will eventually get bored of video games and that gaming is simply a phase. True, some teenagers addicted to computer games do eventually develop other interests and their gaming subsides†¦but there are also those who develop even more extreme gaming habits as they get older. Parents should not depend on the problem taking care of itself. Computer game addiction needs to be attended to as soon as parents recognize that it is causing significant impairment in other important areas of the teenss life. 4. Most kids and teenagers can and do play computer games without developing an addiction. However, for some teens there is no question that their computer use is unhealthy and excessive by anyones standards. For these teens, computer games take priority over all other activities, and development in other areas (for example, school, relationships, clubs, sports) is sacrificed so that more time can be spent in front of the computer screen. It really does not matter if this is called an addiction or not. If he continues to play despite experiencing significant negative consequences in other areas of his life (e. g. , ignoring school or friends) his computer gaming is a problem and it needs attention. 5. For parents, one of the most concerning things about teenagers addicted to computer games is the effect it has on their childs academic performance. If a student regularly achieved As and Bs prior to becoming hooked on computer games but is now only bringing home Cs and Ds, parents should establish very clear rules around gaming (including the possibility of a ban) until marks have improved. Furthermore, it is critical that any rules around gaming are not only set, but consistently enforced. Setting limitations on computer games but not following through by enforcing the new rules is potentially more harmful than having no limitations at all. 6. In general, treating teenagers addicted to computer games requires that all computers and/or game consoles are removed from his or her room. Of course, this is certainly not the only intervention, but it is almost impossible for a parent to successfully place limits on gaming if the child can still access the game in the privacy of a bedroom. 7. The most popular treatment approach for computer game addiction is cognitive-behavioral therapy (CBT). CBT for gaming addiction involves challenging and replacing unhealthy thoughts (cognitions) about computer games (e. . , my gaming doesnt hurt anyone) and introducing gradual behavioral changes to reduce the time spent playing video games (e. g. , rewards for following new rules, appropriate consequences for time limit violations, planned reminders to stop playing, software solutions, involvement in other activities, identifying and reducing enabling behaviors, avoiding environmental triggers, etc. ). 8. Parents seeking assistance from a the rapist or psychologist should consider meeting with him or her prior to the first appointment with their child. Although the issue of teenagers addicted to computer games is being taken more seriously by mental health professionals, there are those who dismiss the possibility of video game addition entirely and focus only on discovering the root cause of the problem. The therapist should at least consider the possibility that computer game addiction is the primary problem and offer direct treatment for this issue if necessary. Related to this point†¦ 9. At times, computer game addiction is a symptom of another psychological, emotional, or interpersonal problem. True, computer game addiction can be the primary presenting problem†¦but there is considerable evidence that excessive computer use also can be triggered or exacerbated by difficulties such as depression, anxiety, and poor social skills. For example, a teenager who is struggling with depression may embrace computer games because he does not feel capable of dealing with real world problems. Of course, turning to online games is very unlikely to make the challenges he faces in the real world go away, and potentially makes them even worse. In this example, the therapist must not only treat the unhealthy gaming, but also the depression which may be feeding the addiction. 10. Despite the challenges and inevitable frustrations of dealing with teen computer game addiction, parents must remember never to give up teenagers addicted to computer games. Although changing unhealthy video game habits is not always easy, teenage computer game addiction can be treated especially if parents have the critical information and strategies they need for planning a successful video game addiction intervention.

Academic Essay Writing †Flies at a Picnic

Academic Essay Writing – Flies at a Picnic Academic essay writing does not have to be a struggle if you understand the ingredients and the process. You cant avoid them just like flies at a picnic, they buzz around you, disturbing your peace, and making you frustrated and a bit angry. Unlike flies, you cant swat them, spray them, or try to ignore them. You just have to bite the bullet and get them done. And one of the most frustrating parts about those essay assignments, is that they are required in every course, and you are graded on your writing skill along with the content you present. Here you will learn how to make your academic essay writing a little easier, with a process that works and some extra tips to help along the way. The Ingredients of All Essays Every time you set out to write an essay, you first have some questions to answer: 1. To you have a topic that is appropriate for the assignment? Sometimes the topic is assigned; sometimes, you have options within a broader topic area; and sometimes you have complete freedom to choose your own. Make sure that your topic fall within the parameters of the assignment. If you are supposed to write an essay on something related to the Civil War, for example, and it is to be no longer than 3 pages, you obviously are not going to cover all of the major battles of the War. Maybe you can pick one or two. 2. You must have a focus. Often this is called a thesis. So, why are you writing this essay? What is important about the topic? How would anyone else benefit from this information or opinion you are going to give? All academic essays must have a thesis, and that thesis must be provide in your introduction. 3. You must define your audience. Of course your audience is your instructor, but often essays are shared within a class, so assume that your audience is also your peers. 4. Your piece must reflect sound organization. How will you organize the information or points of view that you will present? Usually, this is accomplished by some type of outline or other graphic organizer. Find one that works for you and the topic and use it. 5. Does your topic require research? If so, you will need to plan time to get that research done, probably before you develop a thesis or organize the presentation. Structure of an Academic Essay You know all about introduction, body, and conclusion, and this basic format for writing an academic essay will never change. But try thinking about these three elements a bit differently. Ask these questions: 1.How can I get my reader interested in this topic? (Introduction) 2. How can I keep my reader interested and give information that s/he will find unique and/or useful? (Body) 3. How can I leave my reader with some new insight, some recommendations, some call to action or some questions to ask him/herself? (Conclusion) Asking these questions will allow you to think just a bit differently than you have in the past. The Science of How to Write an Academic Essay Here is the process for constructing your essay, once you have the topic identified. 1 Research what you need to in order to have the information you need to be a bit of an expert on the topic or to support an opinion you are presenting. 2. Organize your thoughts into sub-topics that will be the paragraphs of your essay. If you are struggling with this, there is a simple solution. You can read sample essays on the same topic all over the web do not lift these essays. Use them as models for how information is sequenced and presented. 3. Make a least an informal structure of the sequence in which you will cover your sub-topics and the details of those sub-topics. 4.Write the rough draft of the body, then add the introduction and conclusion they both flow easier if you do it this way. 5. Watch your language academic essay writing is formal unless otherwise indicated by your instructor. There is no room for slang. 6. Grammar and composition skills if you are not skilled in this area, accept it. Get some help and dont be ashamed to do so. You may be a math or physics whiz but not a skilled writer. Its okay. Academic writing may not be your great joy its not for lots of students. But if you answer the questions, follow the steps, and use these tips, you will get better grades.

COMMENTS THAT MAKE ME WANT TO TRAVEL AND TEACH HARDER

COMMENTS THAT MAKE ME WANT TO TRAVEL AND TEACH HARDER C. Hope Clark I speak to a lot of writers in a lot of environments. From conferences to libraries, from private residences to communitycenters, I converse with writers struggling to make heads or tails out of this business. Im glad Im not starting out, but then again, sometimes I wish I was. Its like seeing a teenager dipping his toe into the world: you wish you were in his shoes, but then again, youre glad youre not. So I try to educate the best I can, using what I know, about writing, about trying to get off the ground and find places topublish and earn a few dollars to make it worth the time. But invariably I hear a comment from someone in the room, whether before the group or behind the scenes to me privately, that makes me realize someone isnt quite getting it yet. And it makes me wish I could touch more people, teach harder. Comments I hear: 1) Im almost done writing my book. How do I publish I want to sit down and have coffee with this person, take his hand, and tell him to quit thinking about publishing. When I tell people to focus more on writing, some get disgruntled with me. Easy for you to say, youre published. I get impatient, too, but try to get rid of the anxiousness to publish. It hurts your work. Edit and edit and edit to the point of fanatical. No, you cannot over edit. Not in this day and age. Not when 99.9 percent of the writers do not edit enough. 2) Why dont agents and publishers like regular mail anymore? Thats like asking why dont we churn our own butter. We can, but why do so when theres a cleaner, faster, easier way? Emails more efficient. Short and simple. 3) I cant afford to buy nice business cards/buy my own books/buy a good cover for my book/design a polished website. Thats like saying you bake great cakes but cant afford to place an ad in the paper that you are open for weddings and birthdays. If you intend to publish, you have to afford the promotion. Thats how people find you . . . and form their first impression of you . . . and determine if you are worthy of their investment. You find a way. Ferret the best possible FREE business cards online that appear professional. Barter content writing for web services. Make a goal to do magazine/content writing enough save to pay a graphic designer to make a book cover. Search out investors relating to your book content to cover the cost of your first run of books until you can afford to pay them back. 4) How do I promote ebooks in person? You dont. Ebook readers find their books online. It just makes sense to promote there as well. If you do not understand how the business works, stop and learn. If you proceed without being knowledgeable, you could fool yourself into thinking youll navigate the journey without incident. Some argue that entering the business in a naive manner is a way to step out and dare. Not knowing the pitfalls means you have nothing to fear, they say. It also means that youre willing to learn via the path called trial Dont understand? Ask questions. Listen. Absorb. Dont judge. Be open-minded. And stay positive. Its supposed to be hard.

Riverbend Telephone Company case Study Example | Topics and Well Written Essays - 500 words

Riverbend Telephone Company - Case Study Example To determine the better decision between the two options, an analysis of the expenses to be suffered by the firm over the five years must be done. The tables shown below shows the analysis of the estimated expenses for the two options over the five years. From the two tables, the projected expenditures for each of the options is shown. If the company chose to hire the truck, it would approximately spend $98,540 to cater for the lease charges as well as the maintenance costs. By choosing to purchase the vehicle, the firm would be required to spend $89,880 on its purchase and maintenance. Additionally, if the company bought the truck, the estimated worth of the truck after five years would be $1,800. This would cut on the expenses value to ($89880 - $1800), reducing the expenses value to $88,080. From the analysis, the purchase option saves the company up to $10,460. In business, this amount is huge enough for the company to avoid losing, and for this reason, the better option for the firm is to purchase to truck, as opposed to hiring. This is simply because the purchase option is $10,460 cheaper than hiring the truck for five years. From the schedule table, the expected accumulated depreciation after five years will be $22,410. This would reduce the depreciation costs as computed using the straight-line method, by $1,890. Since the difference margin from the initial comparison was over $10,000, the $1,890 cannot be huge enough to change the decision on the purchase of the truck. The firm should buy the vehicle, even when based on this method of depreciation. Mr. Freeman should consider all the expenses, including the annual lease charges. For instance, in the first annual report, he should report that the expenses are $39,416. This includes the maintenance costs and the lease

International business management report Essay Example | Topics and Well Written Essays - 3000 words

International business management report - Essay Example The involvement of cross functional teams and different stakeholders therefore require project management to be governed in effective manner. This report will also include evidence from the various reports of National Audit Office on the success of implementing Shared Services in UK and will take practical insights from the same. ManCo’s decision to implement a shared service to manage certain business processes will require a systematic approach towards understanding how the overall dynamics of project management work besides how leadership can effectively contribute towards the success of the project. More collaboration needs to be on the development of agile systems which are not overly complex as well as fulfill the requirements of the internal customers of the project. This report will provide analysis and insights into how ManCo can manage the overall project of initiating the required changes in the processes. This report will further discuss about critical issues and p rinciples related with the successful project management. Key Principles of Project Management One of the key principles a project follows is the clear definition of what project is and how much the project manager is actually responsible for. In order to successfully launch the project of managing the shared services across different locations, it is important first to actually define what this project is and what it intends to achieve. Practically, however, project managers fail to clearly define the projects and determine the accountabilities for this. Various reports by National Audit Office (NAO) suggest that failure to clearly identify the purpose of project and who will own it can increase the cost for project managers. Definition of the roles and accountabilities is also another key principle ManCo must first determine. The people involved in the overall project, how cross functional teams will be formed and what will be the role of each member must be defined initially in o rder to avoid conflicts at the later stage. In order to successfully manage all the stakeholders, it is critical therefore that the roles and responsibilities of people to be involved in the overall project.( Brewer,& Strahorn, 2012) Another important and critical principle is the preparation of plan and the discussion of the same with that of the managers. As a project manager, I would therefore focus more on discussing the project and its deliverables and justifying various activities which will be undertaken in order to centralize HR, Finance, Payroll and other activities across different locations. Dissemination of information and properly communicating to all stakeholders is another important principle which needs to be followed. Not informing all the stakeholders involved may create further conflicts of interests and hence the overall governance of the project may become difficult to achieve. National Audit Office in its one of recent reports has suggested that there is a need to have in-house capability along with the business and technical expertise to manage shared services. As such, the project management principles for shared services require that in-house capabilities must be developed rather than outsourcing the shared services. Focus should be on improving the in-house efficiency and to leverage the same with tha

Critique on the Movie the Prince and Me Essay Example for Free

Critique on the Movie the Prince and Me Essay This modern Cinderella inspired love story is about a Danish prince Edvard who falls in love with a commoner (simple and shy) Paige Morgan. Edvard and Paige first meet at a bar where Paige works, their first meeting doesn’t go well though(oh I thought first impressions matter). The first day of classes they discover that they are classmates, seatmates and partners in organic chemistry class. They don’t go along for quite sometime until Paige teaches Edvard how to do the laundry and Edvard in return helps her with Shakespeare, this leads Paige to invite Evdard to spend the sem break (thanksgiving) at her farm. Here Edvard joins a go cart race winning the first price. At the end of the race Edvard has a fight with someone and then when he arrives home Paige patches up his wounds where Edvard kisses Paige for the first time. Is very obvious that Edvard and Paige don’t have much in common, we all know what they say that love is blind, opposites attracts. This story tells us that when people are in love nothing is impossible, the two discover their selves and accept although their many differences (too sad to say but in real life not many remain in love with their first spouse, I consider my family lucky). The part I really liked in this movie was when Edvard was heading back to Denmark and left Paige a message â€Å"the sky seems not until heaven clears†(Shakespeare) it reminded Paige that love is blind, that made her think and she courageously travelled half the globe to be find her true love.

Iago, the Outsider of Shakespeare’s Othello Essay -- essays research

In any story with a recurring dark theme there always must be an outsider from humanity who somehow stands out from the seemingly equal community. In the case of Shakespeare’s Othello the outsider from humanity would be Iago for he truly stands out from the rest of society. Although Othello may be physically put out of the community, it seems that on an emotional and egotistical level Iago puts himself out of society further then Othello’s blackness does. He is not merely manipulative, as other villains are; he turns aspects of truth and good qualities, which he does not possess, and uses them as weakness for his own scheme. He deceives people to follow his plans by telling them the truth and what seems to be good advice. By standing on the side and watching people he seems to learn more about them then they even know themselves. He seems to envy these people and the relationships that they possess, becuase he will never know what these connections feel like. He uses p eople’s strengths as their weaknesses to bring them to their doom. He causes much destruction and is driven by a force that the reader cannot even understand. Iago makes himself an outsider by not realizing that his ego causes him to hate and disrespect all of humanity. Iago respects no one and yet is cunning enough to make people continue to trust and respect him. This is a truly super human quality in Iago that allows him to manipulate people to do what he wants without them knowing. He is married to Emilia, and although the reader would see marriage as a sacred bond, Iago manipulates it for his selfish ways. It may be his careless marriage that causes him to feel that he must destroy Desdemona’s and Othello’s. This would show his childish, jealous mentality towards others. The reason he treats Emilia so badly may be that he blames her for their dysfunctional marriage. From this, she has gained a perhaps not so tainted image of men and husbandry. She describes men â€Å"are all but stomachs, and we all but food; they eat us hungerly, and when they are full, they belch us.† (III, iv, 98-100) Iago treats Emilia as if she were a slave at his every whim and she knows it but for some reason Iago has tricked her into thinking thatâ €™s the way life is in marriage; so although Emilia may seem like the more experienced character in the play she herself cannot even see the corruptness in Iago’s ways. Ano... ... His plan stays secretive throughout the entire play. It leaves the characters in the play as well as the reader with an eerie brooding feeling at the end. The only reason that comes to mind is his jealousy of the nobility that the other characters possess. It may be that there is no motive but his pure hatred for humanity and if he must be a part of it, he will create a hell for everyone else in it.   Ã‚  Ã‚  Ã‚  Ã‚  Iago is the perfect villain in the sense that he is a true outsider from humanity. You can almost respect him in the fact that he can do such wrong with absolutely no recognition of the destruction he has caused. Plus he is able to manipulate people’s good qualities such as trust and love and use them for his own immoral benefit. It may be that Iago himself does not possess any of these good qualities so he cannot understand goodness or it might be that he is merely jealous of the beautiful relationships and noble people surrounding him and he has had enough. Whatever the reason, Iago purposely puts himself outside of humanity because he is egotistical in nature and feels that he deserves to disrespect everyone. Shakespeare, William. Othello. New York: Oxford School, 2002.

Terry Scholarship Applicant

Terry Scholarship Applicants: Use this essay to discuss an experience demonstrating your leadership outside the classroom. ) Describe a significant setback, challenge or opportunity in your life and the impact that it has had on you. Dance has always been my passion. When I was undergoing some difficult problems in my life, I always turned back to dancing. For nine years I had been going to the same dance studio, Pointe & Plie, however, a couple of years ago the owner of the company had closed her dance studio and relocated to another city.I was devasted because I had grown to love the instructors and build a strong friendship with the girls there. After that I knew dance would never be the same. It wasn’t until a couple years later, that a opportunitity opened up at my church. One of my friends, Tess, had been wanting to start a Praise & Worship Dance Team. She was barely going to start the team, and she asked me if I could help her recruit more people and make routines.I was a bit hestiate because I hadn’t danced in a while, but she convinced me that through my years of experience, I could do it. I ended up adding five more girls to the team, and were able to perform numerous of times at our church. The dance team was doing magnificent, and with more experience, we started performing outside of our church, such as youth rallies, musicals, local events, and different churches. The girls had grown to love dance.The year was coming to an end, and we could not wait for what exciting performances and activites we could do the upcoming year. However, Tess, the captain of the dance team, was leaving to college. Some of the girls had gotten discouraged because they thought dancing was over, however, I was not going to repeat the same mistake. I took the iniative to pick the team up and continue the performances even after she left. We continued to practice, and each day we got better; we even were blessed to have more members to the dance team.And to th is day, we are still performing a different routine every month at our local church. We also have added a young dance team that run ages 9-14, they also perform with us to routines taught my myself and some of my friends. Through this experience, I learned to be a leader and to not loose faith in what your passion is. Dancing will never end for me. Eventhough, I have had some setbacks, I will continue doing what I love. I hope to one day inspire the people around me to not loose sight in your dream, even if things do not go as planned.

Fashion Fundamentals Test Review

The designer who creates designs for several manufacturers, is called a High fashion or name designer Stylist- designer Freelance designer The secondary level of the fashion industry is composed of: Is composed of growers and producers of the raw materials of fashion Ђ Is the ultimate distribution level Is the retailer Is composed of manufacturers and contractors of finished apparel Is the level that functions with all other levels simultaneously The primary level of the fashion industry is composed of: 5. True or False Licensing is a legal arrangement whereby firms are given permission to produce and market merchandise in the name of the licensor for a specific per 6. True or False Lines encompass an entire seasons production from a designer 7. True or False odd of time.There is no difference in price point or market location between a line and a election. 8. True or False A knock off is a copy of an original designer garment. 9. True or False An anchor piece for a collection is a piece that sold well at retail therefore it is re cut/ remade in new fabric for the current season. 10. Spring I is shown (circle one) October and November January February March None of the above 11. Resort is shown (circle one) 12. True or False Merchandisers are the links that hold the entire product development process together. They are the link between the design staff, production facilities and the sales staff. True or False The manufacturer does it all from sales, product development to shipping product. He final In stage four of the production process garments are shown to retailers Cutting involves (circle 3 of the below) Making a marker Grading a pattern Spreading the fabric on a cutting room table Bundling the pattern pieces Finishing involves (circle 3 of the below) Sewing on buttons Dyeing Attaching labels Washing to prevent shrinkage Floor ready procedures include (circle 3 of the below) Labeling cartons Adding sales tickets / bar codes to garments Completion of sh ipping documents Packing properly with correct hangers Private labels are owned by a retailer and only found in their stores. Specification buying is when the retailer tells the manufacturer their standards before they place an order. Offshore production is the practice of producing goods within the country of origin. Manufacturers/ designers produce product only within their category. (For example: a coat manufacturer only produces coats/ outerwear) Designer price zones are considered: The highest price point Bridge price pointModerate price point Budget price point Please select the price point for product that is sold in the moderate market (Guess, Esprit, Levi Strauss is examples) The major market centers are: (circle 2) New York Houston Dallas Chicago Marts consist of exhibition spaces that house wholesale markets Haute Couture losses money itself but creates profitability through licenses, pr ©t a porter lines and franchising. Pr ©t a Porter is fashion that is â€Å"custo m made or made to measure† Semi Annual â€Å"Prà ªt† shows are held in the below capitals: (circle 3) Paris Milan London Geneva Rome Which European fashion market city is known and respected for its luxury textiles, handwork, leather goods and accessories. 30. Compare and contrast the roles of the designer versus the merchandiser? They both research trends, colors, and fabrics using forecasters. Designers sketch the piece while the merchandisers figure out the right prices, places, quantity, etc. 31 . How does a Jobber differ from a manufacturer?The Jobber handles the designing, planning, cutting, selling, and shipping, but not the sewing 33. What is a chargeable? Retailers way of financially penalizing the manufacturer for late, incomplete, mistaken, or wrong ticketing issues on garments 34. What role do factors play in the fashion industry? Fund the deals by purchasing accounts receivable or lending money 35. What are the six stages of the product development process ? 1 . Plan line 2. Create design concept 3. Develop design 4. Plan production 5. Produce 6. Distribute 36. Name the major market centers in the USA. Miami, New York, Dallas, Los Angels, Chicago 37. Name the major market centers in Europe. London, Paris, Milan

Mission Vision paper Example

Mission Vision paper Example Mission Vision paper – Essay Example Sears: Vision and Mission, from Tears to Changes without Fears March 28, Sears has been under intense criticism, especially Sears Holdings Chairman and Chief Executive Officer, Edward S. Lampert, for not doing enough to turnaround Sear’s dismal performance, since Kmart acquired it in 2005 (Hartung, 2013, para.1; Jacobs, 2008). Sears is an integrated retailer that sells diverse merchandise and related services. It sells apparel and hard line goods, such as tools and appliances, and others. Sears sells its merchandise and services through sears.com, landsend.com and specialty catalogs. The vision of Sears is to â€Å"create lifelong relationships built on trust.† Its mission is to â€Å"work for †¦families by providing products that are innovative and fashionable, quality that is trusted and affordable, and service that is reliable and instils confidence.† The challenges to Sears are internal and external. The internal problems are management issues and poor r evenues, while the external threats are competition and changing market dynamics. Based on these challenges, the vision and mission statements of Sears must be changed. References Coghlan, D., & Rashford, N.S. (2006). Organizational change and strategy: An interlevel dynamics approach. New York: Routledge. Hartung, A. (2013, July 18). Learn from Lamperts BIAS so you do better than Sears. Forbes.com. Retrieved from forbes.com/sites/adamhartung/2013/07/18/learn-from-lamperts-bias-so-you-do-better-than-sears/ Jacobs, K. (2008, February 4). Sears big challenge: Change to survive. Reuters.com. Retrieved from reuters.com/article/2008/02/04/us-searsholdings-idUSN0455992320080204 Sears. (2014, February 27). Sears Holdings reports fourth quarter and full year 2013 results. Retrieved from searsholdings.com/invest/ _____. (2014). Vision, mission, values. Retrieved from sears.ca/content/corporate-info/about/vision-mission-values Sears Media. (2014). About Sears. Retrieved from searsholdings.com/about/sears/

4 Email Newsletter Examples and How to Effectively Emulate Them

4 Email Newsletter Examples and How to Effectively Emulate Them Every business owner (or marketer) knows that email marketing is one of  the best marketing channels today when it comes to ROI (an average ROI of $38  for every $1 spent). Knowing this, you’ve probably already started your own email list and have worked to grow it. You know the best times to send an email, and have played around with different email marketing ideas  to effectively reach your subscribers. According to Jeff Bullas, not all emails are created the same. Top performing marketing departments have 2.5x more ROI  than the average. What makes those emails different from the average? It’s a mix of a few factors- such as engagement and personalization- that marketers put a lot of work into getting right. In 2015, increasing subscriber engagement  was the top initiative for marketers when it came to email marketing, while for 2017, personalization  was a top concern. Even if you are getting good results from your current email marketing campaigns, there are certainly things that you can try to do even better. Let’s take a look at some top email marketing examples to draw inspiration from. Tool Tip: Did you know integrates with leading email service providers, so you can manage entire marketing campaigns all on one calendar? See how you can get more organized. Table of Contents: Spotify Uber Buzzfeed Dominos Spotify As a business that is well-known for their success in reaching users with personalized content, you can learn a lot about email marketing from Spotify. Every year, Spotify creates an end-of-year playlist for each of their subscribers and sends an email informing them about it. The email contains user-specific data showing the their most-played songs, top artists/genres, the total time they've spent listening to music on the platform, as well as the days they are most active during the week. The email finishes off with a link to the playlist Spotify made for them. Needless to say, users love this end-of-year wrap up and demonstrate their giddiness by sharing their results with friends, online. Source: https://www.impactbnd.com/hs-fs/hubfs/spotify%202016%20email.png?t=1519345402521width=727height=5152name=spotify%202016%20email.png 4 Email Newsletter Examples and How to Effectively Emulate Them for Your Business by @shane_barker...What You Can Learn From Spotify: The power of personalized content. Something as basic as a personalized subject line can increase email opens by 26%. Furthermore, personalized emails can deliver 6x higher transaction rates  and 74% of marketers report that personalized emails increase engagement. 4 Ways Make Your Emails More Personalized With Spotify as your guide, here are some tips to create more personalized emails: Automate emails to take action after triggers. According to Campaign Monitor, automated customer journeys are about sending the right information at the right time. Doing so shows the customer that you are paying attention- a resource that is otherwise in short supply! By immediately taking action right after a customer interacts with your website, you are helping them to reconnect and remember you. Leverage dynamic content. Some email marketing software providers offer a dynamic content  feature, which allows you to determine which users get to see a specific block of content. Adidas did this during a campaign for their Originals series. Male subscribers were shown the menswear collection, and the women were shown the womenswear collection. By doing this, subscribers were exposed to products of the most relevance  to them. Source: https://www.campaignmonitor.com/assets/uploads/2016/02/Personalized-content-sections.gif Here's another version for women: Source: https://www.campaignmonitor.com/assets/uploads/2016/02/Personalized-content-sections.gif Integrate with other sources of data, such as your Facebook Insights data, CRM, or ecommerce platform. This allows you to create richer customer profiles that include things such as behavioral data and purchase history- not just demographics. Segment your email list. Personalization isn't just about delivering personalized content. It’s also about determining what content is most apt for a certain group (also known as targeting or segmentation). Targeted emails result in a 14.32% higher open rate  and 100% higher click rate than non-targeted emails. Marketers have noted that segmented campaigns have brought in 760% more revenue  than non-segmented campaigns. Segmented emails also increase customer retention, and lead to more engagement  and sales. Recommended Reading: The Best Way to Organize an Effective Email Marketing Strategy How to Segment Your List There are several ways to segment your email list; do what makes most sense for your business. For ecommerce shops, here are some ways to segment your email list: New customers Repeat customers Inactive customers (haven't purchased or interacted with the business in a long time) Product interest (by gender category or type of product frequently purchased) Demographics (gender, age, income) Website behavior. Research from Mailchimp shows that segmenting according to online behavior increased email clicks by almost 16% Lead magnet used to sign up What can you learn about #email #marketing from Spotify? Uber Uber often sends emails to alert subscribers of promotions, deals, and news. Whatever the message, their emails are always consistent with their minimalist branding. Part of Uber’s success lies in their strong brand consistency. For one, their emails are designed  simply. There aren't too many busy elements that will distract the reader from the email’s main goal. Having a lot of white space in an email campaign gives the reader a visual break and allows them to focus or zoom into where you want them to be paying attention. Uber’s content is straightforward for the people that skim emails, but they also have a longer version available for those that want to know more about what they're sharing. The short content complements a clear call-to-action  (CTA). Source: https://d3ukzap5f2wa8d.cloudfront.net/blog/wp-content/uploads/2017/06/23074121/erica-guest-post.png Check out this email newsletter example from @uberWhat You Can Learn from Uber: Keep your email design simple and stay true to your branding. A simple design won’t distract from your CTA. Keep the CTA short and straightforward so that those that receive your emails will immediately take action. Recommended Reading: The Email Copywriting Process You Need to Get More Conversions 8 Ways to Optimize your CTA Use verbs or action-oriented text, and make sure it is interesting. Don't use boring, generic words like â€Å"submit†, â€Å"enter† or â€Å"click here†. Be specific  about the actions you want customers to take, such as â€Å"download the free ebook here!† versus just saying â€Å"download†. Make your CTA short. No one wants to read a long line of text. Campaign Monitor  says 2-3 words are good- try to keep it under 5 or 6. Ensure your CTA is seen. A simple and clean design will help highlight the CTA but you still have to ensure that it is seen. Make it large enough to get noticed but not too large that it would appear obnoxious. Try using a contrasting color to really make it pop. Use the first person. A study from Unbounce showed that changing the CTA from the second person to the first person resulted in a 90% increase  in click-through rate. Try changing â€Å"download your free guide† to â€Å"download my free guide†. Create a sense of urgency. Sales 101: People respond to scarcity and need to be told what to do next, so tell them to â€Å"get it now!†. Have at least two CTAs: one above the fold, and one at the bottom of the email. There will always be people that skim emails, so you want to be able to convert them, too. A/B test to determine which CTA practices work best for you. What can #email #marketers learn from Uber? Buzzfeed Buzzfeed is a company that strives to create content that people want to share. While they are best known for their kick-ass, quirky, and punchy content, their content scope is wide enough to also include some investigative journalism pieces. In an interview with Buzzfeed’s former director of newsletters, Dan Oshinsky, he shares that when he started out at Buzzfeed, it was difficult for readers to subscribe to Buzzfeed’s newsletter, and as a result, there weren’t many subscribers on their email list. To change that, they’ve worked hard to shine the spotlight on the value of opting in to their newsletters,   throughout their entire website. One of the ways they did this was by creating content specifically to promote newsletter signups, like the article, â€Å"19 cute ways the BuzzFeed Animals newsletter will ruin your day.† As a result, they’ve amassed over 1 million subscribers in a year. Although their strategy for getting  subscribers is commendable, what’s more commendable is how they've retained  their email subscribers. They do this through the use of interesting subject lines and preview text. This is important, as 69% of people report emails as spam  based on subject lines alone. Conversely, 35% of people decide to open emails based on subject lines alone. Source: https://dg0i88et9d9ko.cloudfront.net/sites/default/files/styles/inline_large/public/buzzfeed-email-example.png?itok=2BpFrWwX Check out this email newsletter example from @BuzzfeedThe aforementioned example involves a slightly weird subject line that will intrigue those who receive the email. Additionally, many of BuzzFeed’s emails are accompanied by interesting preview text related to the subject line. Sometimes, when they use questions as a subject line, these are followed up by answers. For direct commands, like in this next example, the preview text shows the next logical statement: Source: https://blog.hubspot.com/hs-fs/hub/53/file-363501538-png/Blog-Related_Images/buzzfeed_inbox.png?noresizet=1519429416527width=669name=buzzfeed_inbox.png What You Can Learn From Buzzfeed: Have short but interesting subject lines, since there are people that decide to open emails based on subject lines alone. You can follow this up with equally interesting or catchy preview text. Tool Tip: Test every subject line before you hit send with 's Email Subject Line Tester. 3 Ways to Improve Your Subject Lines Personalize them. As mentioned previously, a personalized subject line can increase email opens by 26%. Keep them short. 67% of all emails are opened on mobile devices. Although Mailchimp  found that there is no statistical link between email opens and subject line length, it is recommended that subject lines be 50 characters or less to make it easier for your recipients to read it on their mobile phones. Test subject lines. Many email service providers, such as Mailchimp and Campaign Monitor, provide easy access to A/B testing tools. Read ’s guide on how to write the best email subject lines  for more in-depth information on how to test your email subject lines. What can #email #marketers learn from Buzzfeed? Domino’s According to a Litmus survey, interactive emails are the top trend for email marketing in 2017. Interactive emails allow users to take action within an email that triggers an event within the same email. These interactions can surprise and delight the customers and can take the form of: Quizzes, polls, or surveys Dropdown or navigation within an email A photo gallery, carousel, or video Shopping carts Real-time news updates GIFs As for an example, Domino’s sent subscribers an interactive email to promote their new Italiano range. Making it more interactive made it more fun than just sending in a photo of all five pizzas. Additionally, it invited the users to engage with it. Source: https://www.impactbnd.com/hs-fs/hubfs/E8aFsMipSH.gif?t=1519518876495width=960name=E8aFsMipSH.gif Check out this email newsletter example from @dominosWhat You Can Learn From Domino’s: An interactive email is more fun than the standard fare and invites engagement from your recipients. Making an interactive email does not have to be complicated; you can start off with GIFs. Just make sure that whatever you do is tested across common email clients and is optimized for mobile! Recommended Reading: How to Make an Email Newsletter Your Customers Will Love 3 Ways to Increase Interactivity in Emails Incorporate surveys, polls and reviews. Some travel sites (like Expedia or Booking.com) will send a post-stay survey asking you how your room was. They’ll offer a few choices for you to rate the room, and when you click on the choice, they will ask more questions or direct you to an external website where you can fill out the survey. It’s better to capture survey results from within the email because once you start redirecting to another page, the customer may give up on responding. Combine rewards with your interactive content to motivate customers to open these emails. Send digital scratch,  peel, tear, or sliding cards connected to discounts or freebies. Companies like Zembula  can help you to incorporate interactive email content. This tactic encourages customers to engage with the email before they receive a discount. Include video. Video is expected to comprise 80% of all internet traffic by 2019. At the same time, people are tired of the clutter that too much content brings. Video, as when used in a website, also brings increased click-through rates and ROI when used in email. â€Å"The University of Minnesota has seen as much as a 40% increase in click-through rates  when they include a video in their email newsletters, and Wistia reports a staggering 55% increase!†, reports Colby Cavanaugh, SVP of Marketing for Emma.

Police Ethics and Corruption Research Paper Example | Topics and Well Written Essays - 1250 words

Police Ethics and Corruption - Research Paper Example Police misconduct and indiscipline are a common phenomenon in the daily living of the police. Police should apply the integrity, which implies that when right decisions are made, the values of the society should be taken into consideration. However, the paradox is that conflicts within the set standards can lead to the so-called noble cause corruption. The police culture Police culture refers to the way of living of the police, the tasks they do, the hard work, and their relationship with their fellow officers. The police have a culture that emphasizes acting, not introspection (Pollock, 2011). In the local or international police training, the police engage in heart-felt tasks that are at times tearful. The kind of training that the police undergo totally demeans their human dignity, especially if there is a concomitant willingness to acknowledge the struggle for treatment with respect. These trainings the police undergo instill ethical conduct of a real police to them. Among the po lice, ethical standards and respect for human rights shape with time and place (Pollock, 2011). The police have influence and constrains from the broader ethical standards and expectations of the society. Therefore, they must be realistic on the limits of a human dignity-centered approach. Other factors leading to devilment of attitudes, behaviors, and perceptions that relate to the police culture reinforces their interactions. The general view of the police culture is negative. The police believe in the blue wall of silence which makes them free of being accountable of any misconduct. The professional codes of behavior or the ethical codes of the police intend to elicit the set of desired attitudes and responses to the members of the police department. The actions undertaken by the police remind us the expectation from them, that is, to provide a common vocabulary of difficult cases (Jetmore, 2005). The police reinforce and share values and militate against the adverse aspects of t heir occupation and influence. The police culture has adopted the general conduct of law enforcement. Policing the community Community policing promotes the organizational strategies, which support systemic partnership and problem solving techniques that address the immediate conditions like public safety issues, crime, disorders, and the fear of crime in the communities. The policing within the community aims to support the delivery of community confidence through personal and protective policing. It provides a strategy for future protection opportunities that build the foundations of security. The community policing reflects a collaborative efforts between the police and the community. It is founded in a close mutual benefit of the police and the community members. Generally, the community policing revolves around three factors, which are partnership between the police and the community, problem-solving methods that identify and address the concern of the community, and, lastly, t he change in the management in the police organization to accommodate the increased community involvement (Pollock, 2011). The community policing originates from the time when the citizens of the United States were themselves the police. However, this has transformed, and the police have taken these security provision roles. Value-based decision-making and the ethics of noble cause Police are the basic units of